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Shop in Shop, Display solutions for sales points

fotoProduct displays in sales points play a strategic role:  end users directly appreciate and purchase goods on show.  Beta Utensili has always invested massively in rationalising and optimising displays, in the research and development of new communication approaches and sales support designed to gain product visibility and encourage/stimulate customer interest.
Beta Utensili today launches a modern display system that satisfies new sales strategies as well as all our customers’ various requirements.
The new display system relies on the following quality features:

  • modularity: unparalleled flexibility in assembling assortments and in the display area;
  • cost-effectiveness: fast-moving products to suit actual market needs;
  • display efficiency: sales space organisation  and optimisation to meet  product visibility and  individual needs.

In addition, Beta Utensili supplements the new display system with a wide range of visual communication (luminous signs, banners, graphic panels) designed to effectively customise, identify and emphasise Beta products and area.

Display System

The new system is composed of several different parts (uprights, panels, base) designed and built according to the standards currently applied to tool/hardware shops. The result is a both practical and functional system that can adapt to any display requirement.
The frame is self-supporting therefore does not have to be fixed to the wall. Each part displays typical colours and features designed to emphasise Beta image.
Eight different specially designed hooks ensure a practical, rational display of all of Beta products.


BETA UTENSILI SPA con socio unico - via Volta n. 18 - 20845 Sovico (MB) - italia
P.IVA (VAT) IT00809120967 - C.F. 05907120157 - R.E.A MB 1054673 - N° Mecc MB014814 - Reg. Impr. Monza e Brianza N. 05907120157 - Capitale sociale € 10.000.000 i.v.